Charlie's Fine Food Co

an australian family-owned business

From our original bite size choc chip cookies to our new plant-powered cookie dough, our journey has been full of baking adventures, good food and great people.

Industry

Service We have provided & Outlined

Testimonial

The team at OP Digital are proactive, strategic and insightful. Bringing ideas to the table that stretch and improve business practices. We not only feel supported by them but we have fun working with them.

Jacky Magid

Co-Owner, Head of Sale, Marketing & Product Innovation

Website
Photography
TikTok

Website

Photography

TikTok

Playlist

3 Videos

Charlie's fine food pack an order w/ us

0:20

Charlie's fine food what we bake in a day

0:28

Charlie's fine food Bakery

0:12

Brief

Charlie’s Fine Food Co approached us wanting an agency that was agile and responsive. Fortunately, this is our bread and butter at On Point Digital Solutions. It was important for Charlie’s to be able to have new design pages created and developed for the website in a timely manner, along with advertising the website via Google Ads & Social Ads. In addition, Charlie’s was after fresh photography and videography to be utilized on the website and social media channels.

A key goal for Charlie’s Fine Foods Co was to increase the number of wholesale inquiries, along with increasing brand awareness for the company. Charlie’s also wanted to explore the potential of TikTok, having a dedicated account manager focusing on staying up with the trends. Another important focus was creating ads to promote new landing pages that had been designed & developed.

Goals

Results

Brand awareness has significantly increased for the company via social media.
A new wholesale enquiry landing page has been developed with an increase in form submissions.
Exciting and engaging TikTok content produced
The website is up to date with fresh content, information & new landing pages specifically for Google & Social Ads